Indianapolis, November 25, 2025
On November 29, 2025, Indianapolis will host Small Business Saturday, highlighting local entrepreneurs with events and promotions. Residents can support local shops through special deals, showcasing the community’s vibrant economy. Neighborhoods will participate with unique offerings, fostering connection and engagement with the entrepreneurial spirit that defines the city. The initiative emphasizes the significance of small businesses in bolstering the local economy and culture, making it a key event for both residents and visitors.
Indianapolis Gears Up for Small Business Saturday 2025
Support Local Entrepreneurs with Special Deals and Promotions
Indianapolis, Indiana – On Saturday, November 29, 2025, Indianapolis will celebrate Small Business Saturday with a variety of events and promotions across the city’s neighborhoods. This annual event not only underscores the importance of supporting local businesses but also highlights the spirit of entrepreneurial innovation that thrives in our communities. As business owners showcase their unique offerings, reduced regulatory measures will further empower these local entrepreneurs to thrive in a competitive market.
With Small Business Saturday, residents and visitors are provided with ample opportunities to shop local and engage with the community. From special discounts to engaging events, the day serves as a testament to the resilience and creativity of Indianapolis small businesses, showcasing what makes our economy strong and vibrant.
East Side Events
Indy Reads at 1066 Virginia Avenue invites participants to their $10 Fill-Your-Own-Tote Sale. Shoppers can bring a tote or bag of any size and fill it with select used books for just $10. Additionally, select new titles will be discounted by 20-40% throughout the day. Proceeds from the sales will support nearly 500 adult students in their English literacy programs.
South Side Events
Indiana Artisan Gifts & Gallery in the Carmel Arts & Design District will kick off their celebrations at 9 a.m. with swag bags filled with coupons, deals, and samples from various merchants. The gallery is also hosting demonstrations by artists and continuing their post-Thanksgiving tradition, Gifter’s Gold, where shoppers receive a token for every $10 spent, redeemable in January or February.
West Side Events
Fountain Fletcher District Association is organizing a Small Business Saturday event with special promotions and merchant sales throughout the Fountain Square and Fletcher Place cultural districts. Visitors can enjoy a passport program, collecting stamps from participating businesses for a chance to win prizes. From 1 p.m. to 3 p.m., guests can even meet Santa’s reindeer at the Fountain Square Plaza.
Additional Neighborhood Events
Broad Ripple Cultural District is also joining the festivities with free tote bags and a passport program. Participants can collect stamps from local businesses for a chance to win a $25 gift from one of the shops. Numerous special promotions will include discounts at boutiques and eateries throughout the area.
Statewide Participation
While the focus remains on Indianapolis, various Indiana communities, such as New Harmony, will also partake in the Small Business Saturday celebrations. Shoppers are invited to explore local shops, galleries, and boutiques that will offer special promotions and unique gifts, all set against a charming holiday backdrop enhanced by festive storefronts.
Background
Small Business Saturday is a nationwide initiative that encourages consumers to support local businesses during the holiday shopping season. Launched in 2010 by American Express, this event has gained traction annually, with communities across the nation emphasizing the significance of small businesses in sustaining both the economy and the local culture.
Key Features
| Event | Date | Location | Highlights |
|---|---|---|---|
| Indy Reads | November 29, 2025 | 1066 Virginia Avenue, Indianapolis, IN | $10 Fill-Your-Own-Tote Sale, 20-40% off select new titles, supports adult literacy programs |
| Indiana Artisan Gifts & Gallery | November 29, 2025 | Carmel Arts & Design District, Carmel, IN | Swag bags with coupons and samples, artist demonstrations, Gifter’s Gold tokens redeemable in January or February |
| Fountain Fletcher District Association | November 29, 2025 | Fountain Square and Fletcher Place, Indianapolis, IN | Merchant sales, passport program with stamps for prizes, meet Santa’s reindeer from 1 p.m. to 3 p.m. at Fountain Square Plaza |
| Broad Ripple Cultural District | November 29, 2025 | Broad Ripple, Indianapolis, IN | Free tote bags, passport program with stamps for a chance to win a $25 gift, special promotions at local boutiques and eateries |
| New Harmony | November 29, 2025 | New Harmony, IN | Special promotions, handmade art and goods, holiday treats, festive storefronts, unique gifts |
Conclusion
As Indianapolis prepares for Small Business Saturday, it’s essential to recognize the significant role local businesses play in our economy. Supporting these entrepreneurs fosters a vibrant economic environment and enhances community engagement. Residents are encouraged to take part in the festivities on November 29 and discover the diverse offerings that our local entrepreneurs provide, ensuring that their contributions are celebrated and sustained.
What is Small Business Saturday?
Small Business Saturday is a nationwide event that encourages consumers to support local businesses during the holiday shopping season. Initiated in 2010 by American Express, the event has grown annually, with communities across the country participating to highlight the importance of small businesses to the economy and local culture.
When is Small Business Saturday in 2025?
Small Business Saturday in 2025 is on Saturday, November 29.
Which Indianapolis neighborhoods are participating in Small Business Saturday?
Indianapolis neighborhoods participating in Small Business Saturday include the east, south, and west sides, with specific events in Broad Ripple, Fountain Square, and the Carmel Arts & Design District.
Are there any special promotions or events in Broad Ripple on Small Business Saturday?
Yes, Broad Ripple Cultural District offers free tote bags and a passport program. Shoppers can collect stamps from participating businesses for a chance to win a $25 gift from one of the shops. Special promotions include discounts at local boutiques and eateries.
Is Small Business Saturday only celebrated in Indianapolis?
No, Small Business Saturday is a nationwide event. While the focus is on Indianapolis, other Indiana communities, such as New Harmony, are also participating with special promotions and unique gifts.
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Author: STAFF HERE INDIANAPOLIS WRITER
The INDIANAPOLIS STAFF WRITER represents the experienced team at HEREIndianapolis.com, your go-to source for actionable local news and information in Indianapolis, Marion County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Indianapolis 500, Indy Jazz Fest, and the Indiana State Fair. Our coverage extends to key organizations like the Indy Chamber and Visit Indy, plus leading businesses in motorsports and healthcare that power the local economy such as Indianapolis Motor Speedway and IU Health. As part of the broader HERE network, we provide comprehensive, credible insights into Indiana's dynamic landscape.
